Mobile Apps that are Money Making Machines

While Robert Nay recently made headlines for developing a chart-topping iPhone app, the 14-year-old from Spanish Fork, Utah will need to create a paid or advertising-supported follow-up to his Bubble Ball puzzle game in order to make any money.

Since Apple opened the iTunes App Store in July 2008, independent developers have created tens of thousands of titles with the hopes of striking it rich through paid downloads (where they keep up to 70 percent of the sales) and more recently via advertising or premium upgrades.

With increased competition from major game developers and globally recognized brands, however, most independents lose money on their smartphone applications that are now also created for Google’s Android mobile operating system.

Yet it is still possible to get rich right away developing iPhone apps. Just look at how some of the top app makers to come out of nowhere did it.

New and noteworthy app all-stars

Zeptolab/Cut the Rope
Ten days after this addictive puzzle-solving game debuted for 99 cents on the iTunes App Store last October, Cut the Rope was downloaded more than one million times. Ten days later, another million copies were sold. By year-end, this Moscow-based development company founded by two 28-year-old brothers had an absolute blockbuster with the sale of more than five million apps.

Co-founder Semyon Voinov, who previously worked as an artist with Helskini-based mobile development firm Digital Chocolate before joining forces with his brother full-time last spring, recently told us that independent developers can still thrive making iPhone apps because “there is no need to have a big team or business connections.”

That didn’t stop major game publishers from taking notice. Zeptolab’s first app, the 99-cent slingshot game Parachute Ninja, sold a respectable 300,000 copies with New York City publisher Freeverse. Last June, Zeptolab scored a publishing contract with Chillingo – the UK-based behemoth behind Angry Birds and other iconic titles. Chillingo, which markets games for an undisclosed cut of the action, was impressed with Zeptolab’s production values and chart-topping potential.

“We saw the great talent ZeptoLab had and the innovative gameplay design they had created,” said Chillingo co-founder Chris Byatte. “We realized that with even more polish, the game would have massive consumer appeal and we’re proud to see all the success we’ve helped them achieve.”

Pocket Gems/Tab Farm

Venture capitalists are paying more attention to iPhone app developers, including this San Francisco-based startup that was founded in September 2009. Stanford University MBA student Daniel Terry, who briefly worked in the product department of large mobile app developer Tapjoy, saw the success of freemium games on Facebook.

Freemium games like Zynga’s FarmVille cost nothing to download but hit players up for premium gameplay along the way. Before Zynga launched the official FarmVille app for the iPhone, Pocket Gems earlier last year scored a nice success with the similar game Tap Farm. With five titles in the App Store, Pocket Gems last month raised $5 million from Sequoia Capital, a backer of Google, Yahoo! and other groundbreaking companies.

First-mover successes
Steve Demeter/Trism
The poster child for overnight success developing iPhone apps, Steve Demeter boasted of making more than $250,000 in profit only two months after his color-matching game Trism debuted in the App Store in the summer of 2008.

“The key is to make an application that instantly proves its value,” Demeter explained when we interviewed him a year later.

The San Francisco-based Demeter, who was 30-years-old when Trism started selling for $4.99 a download, predicted early on that that the game would generate more than $2 million in profit. It’s estimated that Trism cleared $1 million, but increased competition in the App Store apparently killed its trajectory and there has been no major follow-up since. While he acknowledges that creating one of the first blockbuster hits for the iPhone changed his life, Demeter learned to keep his financials closer to the vest.

“Talking about numbers made me realize why people don’t talk about numbers,” he said. “You get people asking for loans, and (in meetings) that can become a stumbling block.”

Demeter said he expects to come out with Trism 2 in the coming months.

Ethan Nicolas/Ishoot
This former Sun Microsystems engineer literally quit his day job shortly after reportedly making more than $600,000 in only one month (including $37,000 in a single day) in late 2008. Legend has it that Nicholas, based in Wake Forest, North Carolina, programmed much of iShoot with his 1-year-old son on his lap during his off hours.

After a sluggish beginning trying to sell the shooter game out of the gate at $4.99 per download, Nicholas struck gold while giving away a “lite” version of the game for free. Thereafter, iShoot shot to number one on the free charts. Of the nearly 2.5 million consumers who downloaded the game in those opening weeks, more than 300,000 ended up shelling out a discounted three bucks for the complete game.

iShoot continued to gross hundreds of thousands of dollars thereafter. Naughty Bits, the iPhone app development company Nicholas formed, also enjoys modest success with the 99-cent Rhumb Line board game app.

GreatApps/iSteam
Not every million dollar iPhone app is a game. To date, this 99-cent novelty app – which makes your iPhone look like a steamy mirror after a hot shower – has been downloaded more than three million times.

The London-based, twenty-something developers behind GreatApps – who modestly claim to be just “three Greek guys playing with a Mac” – came together in November 2008. The company is now marketing technology that detects how firmly users tap touchscreen devices so that different responses can be programmed based on the amount of force applied.

Other GreatApps iPhone apps include the free titles Zen Piano, GoSanta!, and CometBuster that use the company’s TapForce technology.

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Apple Innovates Microsoft Litigates?

Posted on 12 January 2011 b Michael, Mobile Marketingwatch.com

A legal battle is brewing between Microsoft and Apple.

While there’s nothing new about lawsuits and patent claims generating heated rhetoric in the competitive mobile space, Apple is making big waves (even for Apple) in its ongoing effort to secure a trademark for the term “app store.”

Despite Apple’s initial trademark play some three years ago, only on Tuesday did Microsoft file a motion for a summary judgment which would effectively prevent Apple from securing the controversial trademark that was first sought by Apple in 2oo8.  (read more)

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Reason # 3202, Why we love Google – Google Docs Mobile

Google Docs has gone mobile.

Google announced today that it is expanding the capabilities of the Google Docs viewer to accommodate iPhone, iPad, and Android platforms by enabling users to open a wide variety of documents via their mobile device with the Google Docs Viewer.
Since the start of 2010, Google has allowed users to store a wide variety of file types (up to 1Gb of data) online. But, until now, the cloud-based data was only accessible on non-mobile devices.

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60% of MySpace to be laid off today… :(

The growing irrelevance of Myspace — the once dominant social network so profoundly eclipsed by Facebook — has bordered on tragically laughable for awhile, with Myspace all-but-admitting its own irrelevance by rebranding itself as a social entertainment portal… a move accompanied by News Corp saying that they expected a “turn around” in Myspace’s profitability in quarters, not years.

It’s looking increasingly likely that Myspace hasn’t shown the turnaround News Corp expected, and so they are going to help their troubled sibling along with massive staff cuts. Myspace is now expected to axe between 550 and 600 staff today, which is a full 60% of the company, and it’s rumored many of these employees will be international.

Believe it or not, internally, Myspace employees are actually relieved by the latest rumor, because they expected seventy percent of the work force to be laid off. 60 percent at least gives them 10% more chance of keeping their jobs.

Not that it matters: News Corp is likely gutting Myspace in order to make the venture look better on paper so that they can sell it to another buyer. Myspace is going down, sooner rather than later… it’s just a matter of when.

Count Down 321…. Blast Off ! Apple Stocks for 2011

Apple shares soared on the first trading day of 2011, reaching a new all-time high and topping $300 billion in market capitalization.

Near the close of regular trading on Monday, Apple’s shares were trading at $329.43, up $6.87 or more than 2 percent, giving the company a market value of roughly $302 billion.

Meanwhile, Piper Jaffray analyst Gene Munster issued his forecast of what’s coming for the new year, including popular predictions of a Verizon iPhone and new iPad, followed later in the year by an update to the iPhone as well as new Mac lines. As for the Verizon iPhone, it’s not a new prediction, with Munster having already guesstimated that Verizon will ship 9 million iPhones next year.

Munster also sees improved cloud services from Apple as likely, as well as the possibility that we will see iPads offered with a subsidy from carriers, presumably in exchange for customers agreeing to a long-term contract. Currently, iPad owners don’t get a discount (in fact the 3G version costs $130 more), but they also don’t agree to pay each month for the wireless service.

The “What will Apple do” question is likely to preoccupy more than just Wall Street. Expect many of the product introductions at this week’s Consumer Electronics Show to be examined through the lens of how they will compete with both current and expected products from Apple, which is skipping the show as usual.

Longer term, Munster said he still expects Apple may expand its television “hobby” and start making its own line of TVs.

by Ina Fried
Posted on January 3, 2011 at 1:20 PM P

Reality Star “The Situation” Sorrentino’s iPhone application, Top-10 Grossing Apps?

Disclaimer, you might hate us or resent us for posting this and possibly crossing into the world of “pop,”  but please bare with us tech geeks; there is a method and a purpose to our madness….(lol)

LOS ANGELES (Hollywood Reporter By Leslie Bruce – Tue Sep 21, 5:01 am ET) – MTV reality star Mike “The Situation” Sorrentino’s iPhone application has soared into Apple’s top 10-grossing entertainment apps since its release last Thursday, an Apple spokesman said.
The application — appropriately titled “The Situation” and available for $4.99 on iTunes — offers users: a “GTL” finder for local gym, tanning and laundry facilities; a workout routine designed to sculpt Shore-worthy abs; an interactive video game titled “Grenade Dodger”; a soundboard offering Sorrentino’s most memorable quotes; and a link to e-mail “The Sitch” directly.

“It’s done extremely well, and we believe it will continue to do so,” Apple’s Adam Matuzich told The Hollywood Reporter. Apple declined to release specific sales numbers.

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Samsung Galaxy Tablets Out of this World! Powered by Android

Dallas, TX — Samsung Telecommunications America (Samsung Mobile)1, the No. 1 mobile phone provider in the U.S., today announced the upcoming availability of the Galaxy Tab™ in the U.S. with AT&T, Sprint, T-Mobile and Verizon Wireless. The first mobile tablet from Samsung shares many of the powerful characteristics of the Galaxy S smart phone lineup that launched this summer. The Galaxy Tab is designed with several enhancements to create a unique mobile experience that other products can’t deliver.

The Galaxy Tab features a brilliant 7-inch enhanced TFT display screen, 1GHz Hummingbird Application processor supporting 3D graphics and smooth Web browsing and front and rear-facing cameras for video chat while on-the-go. The Galaxy Tab is powered by Android 2.2™, including full support for Adobe® Flash® Player 10.1. Just like the Galaxy S smart phones, the Galaxy Tab includes Samsung’s Social Hub application and the new Media Hub content service, offering a robust collection of premium movies and TV episodes from some of the biggest entertainment companies.

“The addition of Galaxy Tab to the Galaxy product portfolio is a powerful proof point of Samsung’s commitment to bring new and innovative mobile experiences to U.S. consumers,” said Omar Khan, chief strategy officer for Samsung Mobile. “The 7-inch display and thin, lightweight design, combined with premium content and productivity tools makes the Galaxy Tab a true mobile tablet that is as comfortable to use standing on a crowded train as it is relaxing on the couch at home. The Galaxy Tab is perfect for watching a movie, reading an e-book or catching up with your favorite TV shows or chatting with an old friend. Plus, the Tab’s design makes it completely pocketable in your pants or jacket.”

Powerful Display, Portable Design

The Galaxy Tab’s 7-inch display features enhanced TFT technology, offering brighter colors and clearer pictures, whether watching a movie or reading a book. The display delivers 1024 x 600 WSVGA resolution, offering full support to the Android 2.2 operating system. With support for Flash Player 10.1, the Galaxy Tab delivers an enhanced content experience when compared to other tablets currently available in the U.S. Users can engage with thousands of sites with rich Flash based applications and content including games, animations, rich Internet applications (RIAs), data presentations and visualizations, ecommerce, video, music and more. Samsung’s mobile tablet also provides access to the more than 80,000 applications currently available on the Android Market™.

Many of the built-in productivity services and Android applications are scalable to fit the Galaxy Tab’s full 7-inch screen. For example, the user’s email, calendar and contacts will all rotate from portrait to landscape format through the tablet’s accelerometer and then open as a split-screen to create a PC or laptop viewing experience on the Tab. Likewise, many Android Market applications will open in full screen. Non-scalable Android Market applications will be framed and centered on the Galaxy Tab screen.

The Samsung Galaxy Tab is designed for people who want a premium mobile entertainment experience on the go, but don’t want to be weighed down by a bulky device. The Galaxy Tab fits in a pocket or purse, weighs only 13 ounces and is 12 millimeters thin. Those super-light and sleek dimensions, matched with the 7-inch touchscreen display allows the Galaxy Tab to easily fit into a jeans’ backpocket or the inside pocket of a jacket. The compact design of Galaxy Tab also makes it easy for the user to type on the virtual keyboard with both thumbs or with one hand using Swype technology to type with one continuous finger motion across the keyboard.

Two Cameras, One-on-One Video Chat

The Galaxy Tab is designed with a rear-facing 3 megapixel camera for taking pictures on-the-go and sharing with family and friends. The Tab is also outfitted with a front-facing 1.3 megapixel camera and camcorder, enabling video chat with other people who have video conferencing capabilities. Users can align the Galaxy Tab with video chat clients including Qik and Fring and seamlessly talk with other people over a WiFi connection.

Google Mobile Services Benefits 

Services like Google Maps™ Navigation (Beta) and Google Goggles are available on Google’s Android platform. With useful location-based services like Google Maps™, consumers can search in Standard English instead of entering an exact address. A search-by-voice function is just as intuitive, meaning searches can also be completed easily on the go. Google Goggles™ is a powerful, visual search tool that uses the Samsung GALAXY Tab’s camera to uncover information – an image of a landmark or artwork is automatically used to perform a search, delivering relevant content like a description or history. In addition, with a camera, users can enjoy various augmented reality services which are downloadable in the application market.

Samsung Social Hub Simplifies

Just like the Samsung Galaxy S smart phone portfolio, the Galaxy Tab keep users connected with Samsung’s Social Hub application. Social Hub works with the user’s Messaging and Contacts to initiate the sending and receiving of information, whether it is e-mail, instant messaging, social network updates or SMS messages. Additionally, calendar information from portal calendars, such as Google Calendar, and social networking services are displayed together in one calendar with two-way synchronization.

Additional features of the Galaxy Tab include:

* Daily Briefing: Offers instant access to weather, news, stocks, and schedules. * Impressive Onboard & Expandable Memory: Galaxy Tab can add 32 GB of external memory to store and manage your favorite video content and pictures.

* AllShare DLNA Technology: Take video or pictures shot with Galaxy Tab and send content wirelessly to other DLNA-enabled devices (HDTVs, laptops, PC monitors, etc.)

* Document Viewer & Editor: Open and make changes to any Word, Excel, Powerpoint or PDF document

* 4,000 mAh Battery: Super-sized battery provides ample power to watch movies, share content and surf the Web

Samsung Media Hub – Entertaining the Masses

In addition, the Galaxy Tab will include future access to Media Hub, Samsung’s own content service, offering a vast lineup of critically acclaimed films and TV programs for rent or purchase. Samsung is working with the biggest and best names in entertainment, including MTV Networks, NBC Universal and Paramount to assemble a robust library of movies and TV programming, including new release films, next day TV episodes and even full TV show seasons. Media Hub also allows the user to expand the entertainment experience, allowing content purchased to permanently own to be shared with up to five devices that carry the Media Hub application.

Premium Accessories Portfolio

To enhance the Galaxy Tab user experience even further, a set of accessories designed specifically for the mobile tablet are available for purchase from www.Samsung.com including:

Keyboard Dock – $99.99

* Ergonomic, comfortable full-size keyboard with 7” Galaxy Tab replaceable inserts that doubles as a charger for power and synchronization of media and data

* Dock contains convenient stereo audio output jack for connecting to speakers or home stereo

Desktop Dock – $49.99

* Doubles as a Galaxy Tab charger using the Micro USB wall adapter that comes with the Tab; allows users to view movies, display as a digital picture frame and listen to music

* HDMI output to view HD content on HDTV enabled with 1080p resolution and provides HDTV connection to play content from the Galaxy Tab to a television

Car/GPS Dock – $99.99

* Conveniently positions 7” Galaxy Tab display screen inside car for turn-by-turn GPS navigation instructions and traffic updates

* Attachable to either the windshield or car dashboard and rotates freely between landscape and portrait modes

Upcoming Availability

The Samsung Galaxy Tab portfolio of mobile tablets from AT&T, Sprint, T-Mobile and Verizon Wireless will be available in the coming months. For additional information on the Samsung Galaxy Tab portfolio, please visit www.samsung.com/galaxytab.

1 Number one mobile phone provider in the U.S. claim for Samsung Mobile based upon reported shipment data, according to Strategy Analytics, Q2 2010 U.S. Market Share Handset Shipments Reports.

More…

Bing Surpasses Yahoo, Google Still Reigns King of Search

Here’s an interesting data point for those watching Microsoft’s effort to make it in the world of search.

According to ad network Chitika, via Search Engine Land, Bing is the second most popular search engine, beating Yahoo for the position.

Chitika works with 80,000 sites, mostly in North America, and tracks the referrals from search engines sent to its partners.

According to its data, Bing took more share at the start of the year than Yahoo and it’s only consistently grown that share. It’s mostly taking share from Yahoo it seems, but Google’s share has dropped a few percentage points.

Here’s a look at just the Yahoo and Bing data with out Google in the mix:

chart

Read more: http://www.businessinsider.com/bing-passes-yahoo-2010-8#ixzz0zcvrHDn3

Google’s baby turn’s three, here’s a timeline of Android

We remember that back in 2007, there was rumor after rumor after rumor kept appearing that Google was to release its own mobile phone, coined the “Gphone.”

Here’s a time capsule of the events that followed the historic introduction of Android.

NOTE (Nov. 5, 2007): Google’s Android Arrives: Not Gphone But An Open Source Mobile Platform covers the actually announcement that all these rumors have led up to.

* December 2004 – Too Many Fragmented Devices: Google VP Urs Hoelzle spoke of mobile growth being stalled because of too much fragmentation. “What’s holding back the big revolution is that every device is different. There is software out there for at least 300 different platforms and that’s not a good situation and that will prevent the emergence of widely used applications,” he said. That prompted some  to wonder if Google would look at doing their own phone.

* August 2005 – Google Buys Phone Software Company & Operating System Coming?: News emerged that Google had purchased Android in July 2005. Android was a start-up focused on making software for mobile phones, including a rumored mobile operating system. Could this be a precursor to Google offering its own phone, some wondered?

* January 2006 – Google Gets CDMA Patent: News that Google gains a patent to make CDMA data transfers happen at a faster speed. The patent was requested way back in 2001, however.

* November 2006 – Schmidt Says Phones Should Be Free: Google CEO Eric Schmidt tells Reuters that “Your mobile phone should be free” with ads subsidizing the cost. However, he says Google has no plans to directly give away phones.

* December 2006 – Rumor Of Google Working With HTC & Orange On Phone: The Observer reports news that Google is talking with Orange about a revolutionary “Google phone” made by HTC. Google & Orange Talking Google Mobile Phone? from me covers more about how it seemed like this would really be more about a bundling and branding deal than some radical new product.

* January 2007 – Picture Of Google-Samsung “Switch” Phone: Engadget runs with a tip of a Samsung-Google backed phone named “Switch.” The tip comes complete with a picture. Google had just signed a bundling deal with Samsung (more below), but this rumor would go beyond that.

* February 2007 Google Goes After Airwaves: Microsoft, Google & Others To Build New Wireless Device? from us covers how Google is one of several companies looking to make a wireless device that uses radio spectrum opened up at TV stations go digital.

* March 13, 2007 – New Picture & Info Of Google-Samsung Device (Again): More Pictures Of Possible Google Phone? from us provides yet another picture of a rumored Google phone, which most believe is something completely made-up. The picture, that is. The rumor of the device itself comes off a survey someone says they took part in, which asked about a Google phone that would be designed by Samsung.

* March 16, 2007 – Exec Confirms Wireless Device Activity: Google Phone Has Been Confirmed By Google Exec from us covers how Google’s chief in Spain and Portugal confirms that Google is working on some type of a wireless device.

* March 21, 2007 – No Phone, Just Software (Sort Of Again): No Google Phone But Instead Mobile Software, Says Google from us covers Google spinning back the statement of March 16, saying there is no phone coming, that the company is staying software focused.

* March 21, 2007 – Talking With O2 About Gphone: More rumors, this time off a Guardian article saying that Google is talking with O2 about making a “Gphone” and having hired the team that created T-Mobile’s popular Sidekick.

* March 22, 2007 – More Patents Emerge: New Google Mobile Phone Search Patent Applications from us covers more patents relating to mobile from Google.

* March 28, 2007 – More Partnerships: Google Partners With LG & Mobile Handset Maker Deal Chart from us covers the various partnerships Google’s had with handset makers, including Samsung, and how so far these are tied mainly to preloading applications.

* April 18, 2007 – HTC Making Google Handsets (Again): DigiTimes reported that HTC was making Google handsets that will ship at the end of 2007: “The Google handset will support Texas Instruments’ (TI) 3G platform and EDGE, pointed out the makers. The handset, however, will not feature GPS functionality. The device will also feature built-in G-mail and Google search.” Orange was said to be the first partner for the Google branded phone, but other carriers might also offer it. Engadget and Mad4MobilePhones also had some coverage. The reports are similar to what came out in December 2006.

* May 3, 2007 – Google Goes After Different Airwaves: Google Leading Wireless Challenge Against Broadband Incumbents covers how Google starts lobbying for the FCC to make a government auction of radio spectrum to be freed up for up-and-comers looking to provide new services. It seems a natural way for Google to get wireless devices into the hands of people without having to worry about “incumbent” cell phone companies.

* May 21, 2007: Google Talking With O2 (Again): More Rumors: Yahoo After Bebo? Google Launching Phone Service? covers TechCrunch hearing that Google will strike a deal with O2 to become a Mobile Virtual Network Operator (MVNO). Google is not expected to sell the service via physical stores, but rather online only. Nokia handsets with Google software preloaded would be offered.

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Android Newest Super Phone- Sumsung Galaxy S Reviewed

Courtsy of Kevin Krause from phandroid.com

Ok so folks, I would like to let the disclaimer out in the open: We here  at MobilizeMedia, LLC are very biased regarding the new Galaxy S, because one of the Co-Founders, and the VP of Technology own one  (They can’t stop raving about it.) It’s really drawing a definite line in the sand.  On one side Co-Founder of MobilizeMedia Charlie Fallman, Apple iPhone, Ipad extraordinary, and on the other side VP of Technology along with his  multitude of Android geeks developers,  (for the record, Frank Brenes also owns and raves about Samsung’s Galaxy S, Vibarant.)

So here your full review!….. Enjoy!